Web and Integrated Social Media Workshop _ 3rd Generation

Posted February 17th, 2020 in Capacity Building, Gallery, News, Training, Uncategorized

SEO, Paid Ads, Facebook Ads, Content Marketing, Email Marketing will still be the same as being used and exist as Digital Marketing tools in 2019 (Neil Patel, Digital Marketing Specialist).

The Middle Class Institute (MCI) survey in 6 cities stated that 23% of total respondents paid zakat, donation, alms, endowments (ZISWAF) via electronic transactions (quoted from GenM, Yuswohady). The greater the internet penetration in the future and the intensive management of zakat in developing its online channels, the number of e-channel channels will be increasingly in demand. Among them is the development of web donation and social media fundraising.

Agenda
• Trends in Social Media and Digital Philanthropy
• Optimization of Web Donation as the Main Gate for Digital Fundraising Philanthropy
• Designing Social Media Fundraising Content
• Visuals and Videos in Social Media Fundraising
• The Practice of Developing Social Media Fundraising Content
• Increase Repeat Donations Through Email Marketing
• Facebook and Instagram Ads for Social Media Fundraising
• Analytics in Digital Marketing

Target audience
Participants who understand basic fundraising and basic social media, Social Media Users, Community Managers, Public Relations, Amil Zakat Institutions, BAZNAS, and Empowerment Activists.

Facilitator
• Muhammad Ihsan
Manager of Digital Fundraising Dompet Dhuafa
• Zulfa Faizah
Head of Content Insan Bumi Mandiri
• Khalida Yusria
Chief Marketing Officer Adaide Tech
• Arya Maulana
Digital Strategist Bumi Mandiri Individual
• Salman Alfarisi
Head of Digital Marketing Adaide Digital

Time and place
Tuesday-Wednesday, March 10-11, 2020
At 08.30-17.00 WIB
Balairung Hotel, Jl. Matraman Raya No.19, Jakarta

Investation
• Rp. 2,500,000 (without staying overnight)
• Early Bird Rp.2,250,000 (transfers before 28 Feb 2020)
• Repeating the same theme 50% discount (previous batch participants)

Amenities
Consumption during training, modules, training kits, and certificates.

Info & Registration
Whatsapp: 085215646958 (Intan)
Tel: 021-7418607

Facebook: IMZ info
Twitter: @infoIMZ
Instagram: DDCorpU
www.imz.or.id

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